Challenge
Building a business from scratch required creating a strong brand presence, driving quality traffic, and converting leads in a competitive market.
Solution
I implemented a comprehensive digital marketing strategy to establish and scale the business:
- PPC Campaigns: Launched and optimized Google Ads and social media campaigns, achieving higher CTRs and reduced CPCs.
- Website Development: Designed a mobile-friendly, conversion-focused website with tailored landing pages.
- SEO Optimization: Improved organic rankings with targeted keyword strategies and a technical SEO audit.
- Content Marketing: Built a content calendar and optimized blogs and resources to drive traffic.
- Analytics: Set up Google Analytics and custom dashboards to track and refine performance.
Results
- Revenue Growth: Achieved 100% year-over-year revenue growth for three consecutive years, demonstrating scalable and sustainable business success.
- Organic Traffic: Boosted website traffic by 60% in six months.
Key Takeaway
By leveraging my expertise in PPC, SEO, and website development, I built a scalable, data-driven business model that delivered measurable growth from day one.